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Aladdin Systems, Inc. Announces the Acquisition of Award-Winning Utility, ShrinkWrap

Aladdin Systems Acquires Shareware Utility For Creating And Using Disk Image Files

Watsonville, CA (November 13, 1996) -- Aladdin Systems, Inc., developer of the worldwide Macintosh compression and installation standards, StuffIt(tm) and StuffIt InstallerMaker(tm), has acquired ShrinkWrap(tm) from developer, Chad Magendanz. Aladdin will continue to work closely with Magendanz and will release new versions of ShrinkWrap in early 1997.

ShrinkWrap was developed to create disk image files quickly and efficiently. ShrinkWrap provides a convenient and reliable means of mounting disk image files on the desktop, seamlessly handles disk image files in their archived form, and provides a freely distributable alternative to other disk copying methods.

"The success of ShrinkWrap has been phenomenal," said Chad Magendanz, developer of ShrinkWrap. "Aladdin and I understand the symbiotic relationship our products share. That's why Aladdin is the perfect organization to give ShrinkWrap the attention it needs to fully achieve its potential. Aladdin's great success in bringing shareware products to the mass market made it the obvious choice for taking ShrinkWrap to the next level."

Why Use ShrinkWrap?
ShrinkWrap has an easy-to-use drag and drop interface that allows users to create exact duplicates of image files from disks. Features include recreating the exact icon placement, appearance of all windows, and the correct name of the disk. With these disk images, users also have assurance that all the files have been duplicated correctly and completely. The disk images are frequently used for backing up original floppy disks to removable media, installing Apple's System Updates and System Software extensions, distributing multiple disk images on floppies, mounting floppies on Macs without a SuperDrive, creating "instant" RAM disks, distributing software collections and archives on CD-ROM, and verifying the integrity of development builds. Further, ShrinkWrap is the ideal method of distributing disk images over the Internet.

"ShrinkWrap has always been associated with StuffIt products in one form or another and they compliment each other nicely. Together they form a powerful utility package greater than the individual components. ShrinkWrap is the next piece in the software distribution puzzle," said Darryl Lovato, Vice President and General Manager, Developer Technologies. "It is a natural progression for Aladdin and its customers to be able to have a complete solution from one company. Our developer users will be pleased to see improved integration between InstallerMaker and ShrinkWrap in future versions."

Availability and Requirements
ShrinkWrap will be available from Aladdin in the beginning of 1997. Aladdin will honor all existing site licenses and commercial distribution licenses finalized under Magendanz.

ShrinkWrap requires System 7.0 or later, is accelerated for Power Macintosh users, and makes extensive use of AppleEvent objects and a custom AppleEvent suite.

About Aladdin
Founded in 1988, Aladdin Systems, Inc. is the developer and publisher of award winning products for businesses and consumers. Aladdin's Consumer Product Group includes StuffIt, the Macintosh and internet compression standard; Spring Cleaning, the fastest and safest way to clean up your Mac; as well as CyberFinder, an Internet Bookmark Manager and Aladdin Desktop Tools, a utility product. Aladdin's Developer Technologies Group includes InstallerMaker, the Macintosh installation standard used by thousands of software developers including: Apple, Claris, Corel and Microsoft; and ShrinkWrap, the quickest and easiest way to create and distribute disk images. Aladdin products are designed to help users take full advantage of their computer both in work and in play.

Aladdin is located at 165 Westridge Drive, Watsonville, CA 95076, USA; telephone: (408)761-6200; URL: http://www.aladdinsys.com/dev, e-mail: dev.pr@aladdinsys.com.

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ShrinkWrap, StuffIt, StuffIt InstallerMaker and the Aladdin Logo are trademarks of Aladdin Systems, Inc. Macintosh is a trademark of Apple Computer, Inc. All other product names are registered trademarks or trademarks of their respective holders.


 

CONTACT INFORMATION
Lisa Rickert
Aladdin Systems, Inc.
(408) 761-6200 x229
dev.pr@aladdinsys.com

 

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